Hi everyone! We’re taking a mini-break this month! We’re going to switch from a broadcast to a podcast during December so that we can have our weekends back for..what else..shopping! Well, at least Anne-Marie will be shopping. I’ll probably be eating. Hate to Shop!
Our December 3rd show took a look at advertising and how it seems that we are the forgotten demo. In line with that, here was my “Broads Eye View” from that show:
With the show taking a good hard look at advertising and marketing to the boomer. I thought, as a boomer, that I’d take a look back at some of my favorite television ads from my youth. So here are the Top Seven Best TV ads and TV ad icons from the 60s and 70s….
Number ONE…Madge for Palmolive Liquid Detergent. One of the original boomer broads with attitude. That Madge took no guff. “Dip those fingers in detergent and stop complaining!” You didn’t argue with Madge – if she told you to dip those fingers in mayonnaise, you would have done it…a true broad.
Number TWO…Any of the great Alka Seltzer commercials of the 70s. – “Try it You’ll Like It”…”I can’t Believe I ate the Whole Thing”…and my absolute favorite…the one with the wife reading outlandish, disgusting recipes like “Marshmallowed Meatballs” and sending her husband u-turning back to the bathroom with each one. And hats off to their jingle writer…plop, plop, fizz, fizz, oh what a relief it is…was there a better jingle?
Number THREE…Who could forget the brilliant Wendy’s commercial with the three little old ladies lifting the huge bun to reveal that teeny, weeny burger. And the littlest of three in her orthopedic shoes staring into that big bun and bellowing “Where’s the beef”. I know she’s dead now…probably high chlotesorel from all that meat..but she is not forgotten.
NUMBER FOUR. Mounds and Almond Joy. Because sometimes you feel like a nut and sometimes you don’t. Were truer words ever spoken? And…by the way…I always feel like a nut.
NUMBER FIVE. Another boomer broad before her time. Let’s not forget the great Chiffon Margarine commercials…a pastoral scene with mother nature enjoying her bread and butter but the announcer tells her, it’s not butter, it’s chiffon. This peeves her. Suddenly a crash of thunder, the animals scurry and she scowls…”It’s not nice to fool Mother Nature.” You better believe it.
NUMBER SIX. I hope I’m not the only one that loved the Purina Cat Chow…Chow, Chow, Chow feline chorus line commercials. Weren’t they fun? In fact all the animal commercials – Charlie the Tuna, the Trix rabbit…do I even have to say Tony the Tiger and those little puppies for Puppy Chow. I’m a sucker for a puppy. You put a puppy in the driver’s seat of a Mercedes or in a pair of Levi’s and I’m buying.
NUMBER SEVEN. And this is really dredging up one from the past. Who remembers the Hai Karate after shave lotion commercials. An average guy in glasses knocks on the door and a Marilyn Monroe look-a-like bombshell answers the door, takes a whiff and karate chops her couch, chairs and kitchen table in half and then throws herself at the Clark Kent wannabe. The announcer murmurs “Hai Karate…instructions for self-defense with every bottle.” It’s TIVO worthy, I tell ya!
I couldn’t end without my personal vote for the Worst ad ever? Oh, that’s easy. It has to be the current Pepto Bismol TV commercials with the nausea, heartburn, indigestion, upset stomach, diarrhea dance. Who in their right mind came up with this and what crack-head approved it? Do I need to see people burping, in obvious discomfort, wiggling their rear end. I see enough of that everyday at work!!!!
janet